Special attention has been given to China’s socio-economic development, the gradual improvement of living standards, and the increasing emphasis on preschool education by families and society. However, this process is influenced by various factors, such as school conditions, family dynamics, teacher performance, and social influences, which negatively affect the quality of kindergarten brand image and learning outcomes. These challenges hinder the effective empowerment of children across different fields. To achieve the goals of kindergarten education, teachers should leverage the comprehensive nurturing value of labor education to maximize and optimize its educational impact. Kindergarten brand image evaluation is a critical component of early childhood education, helping educators and researchers assess its effectiveness and identify areas for development. This paper addresses the issues in China’s current kindergarten brand image evaluation practices and proposes an evaluation method based on the support vector mechanism (SVM) and component analysis to enhance evaluation quality. The proposed approach aims to improve the accuracy and reliability of kindergarten brand image assessments, contributing to the advancement of early childhood education.