Let be a graph of order with adjacency matrix and diagonal degree matrix . The generalized characteristic polynomial of is defined to be . The -graph of , denoted by , is obtained by adding a new vertex for each edge of and joining each new vertex to both end vertices of the corresponding edge. The generalized -vertex corona, denoted by , is the graph obtained from and by joining the -th vertex of to every vertex of . In this paper, we determine the generalized characteristic polynomial of . As applications, we get infinitely many pairs of generalized cospectral graphs, the number of spanning trees and Kirchhoff index of .